The OMA Media Show provides an opportunity for media and PR professionals to connect and talk shop about the latest outdoor gear.
2025 OMA Media Show In Review:
The Winter and Summer OMA Media Shows in 2025 hosted almost 100 journalists, freelancers, and producers for over 100 different media outlets. 2,500+ face-to-face meetings with product in hand from the 82 participating brands, thanks to the collaboration of 20+ PR agencies on invites and scheduling.
The Winter 2025 OMA Media Show kept us on our toes with dicey weather, especially for our mountain guests driving in on I-70, and a power outage that caught us by surprise but barely disrupted our scheduled meetings. Winter 2025: 1300+ meetings between 76 media guests representing 87 outlets and 57 brands represented by 18 PR agencies.
The Summer 2025 OMA Media Show was our first go with exclusively 20-minute meetings and our seventh event. It was deemed the most efficient and productive event yet in attendee surveys. Summer 2025: 1200+ meetings between 64 media guests representing 58 outlets and 51 brands represented by 21 PR agencies.
Up Next: Winter 2026 February 25-26 & Summer 2026 July 15-16
The OMA Media Show started in 2022 and has since served 165 brands and 30 PR agencies in connecting with over 100 media reps from across the outdoor and active lifestyle spaces, from niche and mainstream outlets, over six events. Click here for the full list of past participating brands and agencies.
Summer 2025 Participating Brands
Summer 2025 Collaborating PR Agencies
OMA Annual Giving
Founded in 2022 with a vision for collaborative work and community contribution, the OMA has quickly become a hub for the outdoor industry in the Front Range. To support future development of recreation in the Rockies, OMA is committed to giving back. Each year, OMA members nominate and vote on a variety of outdoor non-profit causes to receive funds. And the OMA Media Show is the primary contributor to the OMA Annual Giving event.
Since its inception, OMA has donated over $75,000 to various organizations that support outdoor communities such as; SheJumps, Continental Divide Trail Coalition, Protect Our Rivers, Save A Brain, Women’s Wilderness, and the Outdoor Lab Foundation.
